Peter Arnell is chairman and chief creative officer, of product innovation firm Arnell, as well as Chrysler's chief innovation officer. His latest venture is Peapod Mobility: "On Earth Day, we're unveiling the Peapod, a $12,500, 25-mph 'neighborhood electric vehicle' not allowed on highways." Here's how this 21st century love bug borrows from the past and piggybacks on our Apple-obsessed future.
The Peapod takes design cues from charming small vehicles from the 1950s and 1960s and looks futuristic from the front
It's made from 95% recycled and recyclable materials and costs between 2 and 2.5 cents per mile to operate
Instead of a key, it starts by plugging your iPhone or iPod into the docking station on the dashboard. Eventually, it will record and display your energy efficiency and your carbon footprint
The New York Times - Business Day
The New York Times - Business Day