Featured Article:

In an exclusive interview with Park Magazine, branding legend Peter Arnell opens up about his groundbreaking career, his creative process, and the relationships that have shaped his vision. From revitalizing iconic brands to tackling personal challenges, Arnell’s journey is a masterclass in innovation and resilience. Don’t miss his insights on what it takes to create brands that truly stand the test of time. Read the full story in Park Magazine!

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IMMA — Irish Museum of Modern Art David Kronn Photography Collection

IMMA

A New Epoch of Luxury in Las Vegas: David Collins Studio, Rockwell Group and Jeffrey Beers International Collaborate on the New Fontainebleau Las Vegas

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Media People: Peter Arnell Talks About His Career, How Branding Has Changed, and His Most Memorable Campaigns

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Peter Arnell, Design Matters with Debbie Millman

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It's All Real

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Rebuilding, De Tomaso Brings in Arnell as Chief Innovation Officer

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Agency Report 2010 Top U.S. Branding and Identity Agencies

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Bob Nardelli’s New Big-Idea Guy

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Chrysler's Peapod: 2 Cents Per Mile Plus a Smile

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Lunch With the Million-Dollar Brain

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60th Agency Report: U.S. Agency Brands Ranked 26 to 173

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Arnell Shows Thinking Outside the Box Can Be More than a Cliché

Advertising Age

Product Guru Peter Arnell to Co-Create Retail Businesses

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The Home Depot and Arnell Group Create a New Brand and Product Innovation Group

The Home Depot

Firms Jump on Trend to Broaden Use of Safety Gear

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Best Innovations of 2007

TIME

The Best Product Design of 2007

Business Week

The Sexiest Everything 2008

MAXIM

The Design 100: The People and Ideas Behind Today's Most Influential Design

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Hot Extinguisher

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10 Cutting Edge Products

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The True Brand Architects

Creativity

Editorial Section - Sexy Samsung

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Innovative Marketing

Principles of Marketing

A Camcorder to Wear on Your Head

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The Wired 40 (2005)

WIRED

Pump Up the Volume

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Gwyneth Paltrow’s Top Life Hacks, From Hiring Right to Wearing Jumpsuits

The Wall Street Journal

Ad Wiz Backs Gwynnie's G.O.O.P.

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Chrysler Innovation Council

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Peapod Mobility Arrives on Earth Day

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The Green Design 100: The People and Ideas Behind Today’s Most Influential Design

TIME

10 High-Octane Ways to Rev Up the Car Business

Fast Company

Archi-Design

D'Casa

Pepsi

TIME

Sunday Styles: Back by Popular Demand

The New York Times

What Went Into the Updated Pepsi Logo

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Is 'SNL' Leasing its Sketches to Advertisers?

USA Today

Late-Game Scores for Spots, Too

The New York Times

Reebok's Super Bowl Ad Hints at Redemption for Web

The Wall Street Journal

Top 5 Best Super Bowl Ads of All Time

Top 5ives of Everything

Darren Rovell's Best Super Bowl Ads of All Time

CNBC

Garfield's Hit List

Advertising Age

Super Bowl XLII Ad Showdown

MSNBC

Reebok Tackles Job Stress with Over-the-Top Humor

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Reebok

Principles of Marketing

Hip-Hop Artists Get Into the Athletic-Wear Game

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Reebok Re-Brands for Hip-Hop Crowd

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Don't Call It a Store, Call It an Ad with Walls

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10 Big Ideas in Marketing - Tech-No Color M&M's

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Peter & The Baroque

la Repubblica

Image Impresario

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The Top Brands of the Year

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20th Annual Super Bowl Ad Meter Results

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It's Super Bowl Ad Time

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Exploring a Third Dimension

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Twittering Advertisers Keep Super Bowl Buzz Going

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Kyra Sedgwick Hooks Up with Tropicana

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Inside the Mind of Peter Arnell

Newsweek

Featured
A Brand Favored by Muscle Men Wants to Appeal to More Women

The New York Times

The Arnell Group

Graphis

Mars, Unilever Moves Mark Substantial Omnicom Gains

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With Food Line of Snack Foods, Ali Makes Youth Obesity an Opponent

The New York Times

Life: One Big Game of Chance?

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Punch Break: Boxing Inspired Healthy Snacks

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Bank of America Retains Arnell Group to Build Holistic Identity

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Thinking Outside the Marketing Box

The New York Times

What Kind of Companies Do Product Design?

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Old World Meets Hip-Hop in Zino Platinum

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Big Business Should Brace for Return of the Entrepreneur

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Massive Attack

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Le Reve Resort Renamed: Brand Recognition Fuels Switch to Wynn Las Vegas

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The Gospel of Peter: Arnell on a Mission

Advertising Age

E.T. Returns to Earth to Sell Safe Driving in a Broad-Based Campaign Coming from Arnell

The New York Times - Business Day

A High-Tech Fragrance Campaign Resurrects a Hollywood Icon

The New York Times - Business Day

Who's Mining Jacob? A Jewellery Shop Designed by the Arnell Group

Frame

Concept Store Showcases Kmart's New Look

USA Today

Jeep's Manufacturer Seeks to Capitalize on the Vehicles' Featured Role in Band of Brothers

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Chanel Lets its Hair Down

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CFDA Designs 'Fashion for Haiti' T-Shirt

The Huffington Post

U.S. Designers Launch Campaign to Try to Stimulate Retail Sales

The Wall Street Journal

SCAD Etoile Awards Presented with Style

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Tommy Rocks with the Stones

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High Hopes for 'Men in Black,' and Ray-Bans

Advertising Age

You Oughta Be in Pictures

W

Peter Arnell to Show Photos

The New York Times

Architecture and Building Process of a Powerbrand

Innovation

The A Team

New York